While working in teams to move projects from inception to fulfillment, students are introduced to the following concepts and skills:
- Color theory, typography, layout, design process and their multimedia applications
- Designing with Adobe® applications, including Photoshop®, Illustrator® and InDesign®
- Operating a five-color offset press, a two-color offset press, a folder, a cutter, a booklet maker, etc.
- Operating a platesetter, a digital press powered by Fiery® software, a poster printer, etc.
The program lab doubles as a full-service print shop outfitted with top-of-the-line equipment manufactured by C.P. Bourg, GBC, Heidelberg, HP, Konica Minolta, Microtek, Ryobi and other industry-preferred brands. Students hone their skills by churning out everything from letterhead and envelopes to calendars and posters for Lehigh County schools, governments and nonprofit organizations.
Students also produce keychains, mugs, T-shirts and more as they explore 3D printing, dye sublimation, foil stamping, screen printing, vinyl cutting and other print processes. Inventory control, production costs, quality control and workplace safety are important elements of the program, too.